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Ellery Homestyles Using BizFlow as Backbone for Total Execution and Management Portal

Home Furnishings Supplier to Major Retailers Uses BPM to Meet Critical Deadlines and Reduce Costly Errors

Vienna, VA - November 15, 2004 - HandySoft Global Corporation, a leading provider of business process management (BPM) solutions, today announced that Ellery Homestyles, a $75 million supplier headed to $100 million within the next 18 -24 months, is using BizFlow® to manage its manufacturing and quality control processes, as well as to insure efficient workflow. With BizFlow, HandySoft's award-winning BPM enterprise platform, Ellery is meeting critical deadlines, cutting costs, reducing errors, and improving both its operations management and customer service.

According to an August 2004 AMR Research Report entitled Selective Collaboration: Getting It Done, "When key participants are invited to participate in a management system for a product line, they can share and contribute to the product design, demand pipeline, and supply execution. By creating high levels of visibility and process coordination, the product line can be more successful. Putting this together requires a Business Process Management (BPM) tool that can define and create the key processes for the specific project, product, or program."

Ellery Homestyles produces high volume private label programs in the window curtain, decorative pillow, slip cover, blanket and throw segments of the Home Fashions industry working with a global network of manufacturers, to provide products for some of the nation's largest retailers, including Bed Bath & Beyond (NASDAQ:BBBY), J.C. Penney (NYSE: JCP), Kmart (NASDAQ: KMRT), Target (NYSE: TGT) and Wal-Mart (NYSE: WMT). Ellery sells only original products, so the company must develop items from scratch that meet each customer's diverse specifications. Then, Ellery must have these products designed, approved, manufactured, and shipped within 60-to-90 days.

"Our customers expect consistent quality products delivered on time without exception," said Drew Schwartz, Director of Operations, Ellery Homestyles, LLC. "So, once we get an order, the clock is ticking. Working internationally, you can waste days trying to manage your product development processes via email. BizFlow makes sure that actionable items are always moving forward in a parallel fashion, enabling people to work on steps simultaneously, no matter where they are located around the world. BizFlow assures that sign-off steps have taken place and alerts key personnel when activities have the potential to or are falling behind the projected timeline."

As a central component of Ellery's "E-Team" Total Execution and Management Portal, BizFlow enables Ellery to cut costs by dramatically reducing errors associated with the management of over 60 product development steps involving offices and factories around the world. BizFlow also enables Ellery to focus on customer satisfaction by customizing their quality control processes, such as product testing and factory inspection, to meet their customers' specific requirements.

Additionally, "BizFlow will allow us to manage our supply chain, control inventory and maximize profitability so we can operate on narrower margins and provide aggressive pricing to our customers." says Budd S. Goldman, CEO of Ellery Homestyles.

"Manufacturers are faced with inefficient, unintegrated and sometimes manual processes that hinder sales, delay new products to market, negatively impact customer support and drive up operational and administrative costs," said Stuart Claggett, Chief Operating Officer of HandySoft Global. "BizFlow works in concert with existing legacy systems to significantly improve operational and administrative processes. Through business process automation and management, BizFlow streamlines processes and significantly reduces administrative and operation costs."

"In order to maintain and enhance their competitive position in the marketplace, more and more of our customers are finding that they must accelerate their design and product development experience with collaborative manufacturing. As a BizFlow business partner specializing in ERP processes, we see this as a dramatic step forward from traditional ERP processes flow," said Gene Caiola, President, Visual Technology Group. "Ellery Homestyles' implementation of BizFlow is a perfect example of how the parallel processes related to design, product management, manufacturing and delivery can be streamlined and improved with Business Process Management software."

"BizFlow helps us meet our primary objective of being a top supplier to our customers in yet another way. We are now able to customize our processes to mirror those of our customers," Mr. Schwartz noted. "For example, JC Penney has a strict requirement that each of its suppliers provide factory inspection audits for all goods shipped to JC Penney. In the past, it was unclear who owned this process, and it might have slipped through the cracks. With BizFlow, the factory inspection audit is managed as part of the product development process, and the final factory declaration is electronically attached along with the purchase order and other documents. Having one central location for all documents and status for each program we develop is an invaluable addition to our more effective operations."

About Ellery Homestyles, LLC.
Ellery Homestyles, LLC supplies major retailers with private label home fashion products. The company which traces its routes to 1924 designs and produces window curtains, decorative pillows and throws, bedding, slip covers, blankets and seasonal throws. Ellery is also a Waverly licensor for Target, and participates in the Martha Stewart programs at Kmart. The company is the exclusive licensee for the KAS Australia home furnishings collection of throws, decorative pillows and bedding. The executive offices, showroom and design studio are located in New York City. A 240,000 sq. ft distribution and design center are located in Lumber Bridge North Carolina. The company's international offices are located in China, India and Pakistan.

About HandySoft Global Corporation
HandySoft Global Corporation is the premier provider of configurable software solutions that simplify and automate business processes; capture and enforce best practices; improve productivity and quality while reducing costs; integrate information technology; and foster collaboration among employees, customers, and partners.

The foundation for HandySoft's industry and departmental solutions is BizFlow®, the award-winning platform for business process management, automated workflow, and collaboration. BizFlow offers complete capabilities for building and managing automated business processes, including tools for designing and monitoring the processes, presenting and accessing work, integrating existing IT systems, and administering the platform itself. As a global solutions provider, HandySoft Global is headquartered in Vienna, VA, with offices in Australia, Japan, London, and Korea, with strategic partner representation throughout the world. HandySoft has implemented process management solutions at hundreds of sites worldwide. For more information call +1-703-442-5600, email info@handysoft.com or visit www.handysoft.com.

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